TV viewers find secret message hidden in Aldi Christmas advert

Aldi has launched this year’s Christmas advert, but the campaign goes beyond the screen and viewers have discovered a secret phone message.

The supermarket has, of course, brought back fan favourite character Kevin the Carrot and his daughter Chantenay.

This year the pair have lost their ‘Cauli-dog’, a pooch made from cauliflower, and are putting out posters to find him.

Cauli-dog (which appears to be both the dog’s name and species) is described as ‘friendly, but nervous around cheese’.

Eagle-eyed viewers saw the lost poster included Kevin’s number, 03335775577, which you can actually call.

Unfortunately, you do get Kevin’s voicemail, which states he’s unable to answer as he’s out searching for his pet.

Aldi’s advert features Kevin the Carrot on the hunt for his lost dog (Picture: Aldi) The phone number on the lost poster is a functioning number to call (Picture: Aldi)

The recording adds: ‘He’s definitely been here, I knew I should’ve brought a poo bag or two, or three. What on earth has he been eating?’

Thankfully, Cauli-dog is found in the advert as one poster was helpfully placed on Father Christmas’ letterbox.

Aldi aren’t the only ones with an elaborate advert, with the likes of Wallace and Gromit joining Barbour and the Muppets teaming up with US supermarket Walmart.

However, it’s John Lewis’ spot featuring Dame Kristin Scott Thomas that has really caused a stir, and not necessarily for the best.

With the tagline ‘Don’t give up on giving’, the  Slow Horses star plays a grandma called Gloria, who’s desperate to connect with her grandchildren.

Instead of giving them money, she takes the cash out of the card and transforms an entire room in her home into ‘Gran Cave’ where they dance to music and seemingly have a wonderful Christmas.

Set to a Sam Fender cover of the Rolling Stones’ You Can’t Always Get What You Want, some have felt the advert is out of touch with the mood of the nation.

It appears John Lewis’ heart-warming festive intentions didn’t quite land, with Vanessa Feltz declaring the ‘whole spirit of Christmas is missed’.

She added it ‘sends out a whole myriad of s***y messages’, taking aim at the ‘rude’ kids for shaking the card and being disappointed when there’s no money in it.

While others might not feel as warm and fuzzy about the ad, Dame Kristin said: ‘Gloria’s journey captured my heart straight away. She represents so many parents and grandparents who want nothing more than to create lasting memories with the younger generation.

‘I hope the ad brings a big smile to families across the UK this Christmas.’

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