There has been a unique phenomenon in the horror genre in the 2020s that the industry has not seen since the ‘70s. Although horror films have always been reliable investments for studios because of their low cost and passionate fanbases, the genre has become even more popular in recent years with a series of massive financial hits and critically acclaimed works. Many of the top directors working today that can sell a film based purely on their name being involved seem to work exclusively in the horror genre, such as Jordan Peele, Ari Aster, Robert Eggers, and Zach Creggar. There’s also been franchises that have retained their popularity, as Scream and The Conjuring have proven to be generational hits that have developed multiple generations of fans.
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