From Actors to Athletes: Why Talent Agencies Are Going All-In on Sports

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This is the fourth in a series from TheWrap exploring how sports is transforming the entertainment business. Read our third story here. Two years ago, when Shohei Ohtani agreed to the richest contract in baseball history, the 10-year, $700 million deal was a bonanza for more than just the Los Angeles Dodgers. It was also a windfall for CAA, the Hollywood talent agency powerhouse that brokered the deal. As sports contracts balloon into the nine-figure range and athlete endorsement deals rival the packages of A-list movie stars, the town's biggest talent agencies are making a major play for . . .
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