When a single YouTube video commands more views than a blockbuster premiere, when a TikTok Creator can launch a global trend overnight and when communities once overlooked by Hollywood are finding their voices through creators, it's clear that a new level of opportunity for the entertainment industry has been unlocked. Creators are expanding the industry's reach and helping to reshape its future (literally!), and the impact they are having is undeniable and transformative. Creators are liberated from the old ways, where gatekeepers controlled who was heard, what stories were told and how . . .
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