The 13 Best Male Sex Toys To Shop Now, From Cock Rings To Masturbators

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When you think of sex toys, you most likely think of pastel vibrators and dildos for women. But, news flash: sex toys aren’t just for people with vulvas.

Despite the unfortunate fact that two in five men have never used a pleasure device, there is actually a booming male sex toy market. And I’m making it my mission to normalise sex toys for men.

For too long, sex has been painted as something that should only happen between two people – preferably a man and a woman – and involving penetrative penis-in-vagina sex.

But it’s 2026, people! We’ve moved on from boring and restrictive ideals about sex – or at least, it’s about time we did, because there is so much pleasure to be had from experimenting with sensations we’ve never experienced before.

So whether you’re a complete newbie to the male sex toy market, or a practiced masturbator (what a label) I’ve asked the experts what you should look for in a male sex toy, and rounded up the best to shop now.

Best male sex toys at a glance:

Best male masturbator: LELO F2SBest for blowjob sensations: Bellesa UltraBlowMost versatile cock ring: Satisfyer Perfect Pair 3Best prostate massager: LELO Hugo 2 RemoteBest couples’ toy: Luxu

What are the types of sex toys for men?

“Sex toys for men can vary based on needs and desires, with many becoming more upgraded as the market changes,” according to Tim Lagman, resident sex expert at pjur.

Just as there are plenty of different types of sex toys for women, there are also a variety of male sex toys, including:

MasturbatorsStrokersSuction sex toysProstate massagersButt plugs and anal beadsCock ringsCouples’ sex toysPenis pumpsPenis extendersApp-controlled sex toys

What to look for when buying a sex toys for men

Now, that list might sound a little intimidating, and let’s be clear: this isn’t to say that you need one of each kind of male sex toy. Rather, it’s important to recognise that there are so many ways of getting off, and all you need do is find what kind of sex toy appeals to you, according to Todd Baratz, in-house expert for #LUBELIFE.

“Instead of asking what the best toy is I’d encourage people to ask, ‘What experience am I looking for?’” he recommends. “Consider whether you’re curious about trying something new, looking for more intense or different sensations, or interested in hands-free pleasure, prostate play, or enhancing partnered intimacy. The best toy isn’t necessarily the most popular one, and the answers to those questions will most likely guide you better than whatever happens to be trending online at the moment.”

Other things to consider include:

Material

“Look for body-safe materials that are made of high-quality silicone, ABS plastic, stainless steel, or glass from reputable manufacturers,” says Lagman. “Make sure the toys are easy to clean, as difficult cleaning may damage the toy more quickly over time.”

Keep it simple

“Beginner toy users may want to look for simpler products before investing in advanced devices,” Lagman adds. “Noise level can also be considered depending on your living situation.”

Lube compatibility

“Compatibility with lube is another factor to take into consideration so your toys last longer,” he says. Most sex toys are compatible with water-based lube, but stainless steel and glass sex toys might be better used with silicone sex toy, as it lasts longer, which can be great for anal play especially.

Budget

“More expensive doesn’t always mean better,” Lagman explains. To help you find your ideal sex toy, we’ve rounded up 13 of the best male sex toys across a range of price points, for beginners and expert sex toy users alike.

The best male sex toys to shop in 2026

How to use sex toys for men

Now you’ve got a shiny new toy to play with, you might be wondering how exactly to put it to work.

If you’re feeling intimidated by your new bedmate, or simply want to brush up on your sex toy etiquette, we’ve asked Tim Lagman and Todd Baratz for their tips on using male sex toys.

Lube up

“Reducing friction can help increase pleasure, so using lube like pjur Aqua can intensify sensations while nourishing the skin, and combining it with a pleasure gel like pjur MAN Lust can add tingling sensations further enhancing the experience,” explains Lagman.

Take it slow

“Slow down more than you think you need to,” Baratz recommends. “Most people are conditioned to treat masturbation as something to get through quickly, but pleasure tends to expand when you give yourself time to actually experience it.”

Get curious

“Experiment with different speeds and pressures, and pay attention to what your body is telling you,” Baratz adds. “Don’t be afraid to get curious and take your time, focusing on exploring sensation rather than racing toward the finish line. Also, keep in mind that pleasure is more than just the physical.”

What are the male sex toy trends in 2026?

As we’ve already alluded to, there has been a slow but steady shift towards men using sex toys in 2026.

Sexual wellness

This includes men increasingly using sex toys as part of their wellness routines, according to Lagman.

“This trend can be seen in toy development, such as smart technology and app connectivity,” he says.

“People want their toys tailored for them instead of a one-size-fits-all. There is also a shift away from traditional, anatomical designs and toys are made to look more like wellness devices. Because of this, toys are also being marketed as tools for body awareness and stress relief.”